Ride Science Mission Statement

"At Ride Science, we believe that every cyclist deserves the perfect ride—whether you’re a weekend warrior, a daily commuter, or a competitive athlete. Our mission is simple yet transformative: to help cyclists of all levels unlock their full potential by creating a seamless connection between rider and bike."

"Through our specialized bike fitting services, we combine cutting-edge technology, expert biomechanics, and a deep understanding of cycling performance to deliver unparalleled comfort, power, and speed. At Ride Science, it’s not just about adjusting your bike—it’s about enhancing your ride and empowering you to go further, ride happier, and achieve your best."

Meet Mark Gerlando

The Bike Fitter Who Puts You First

When it comes to your bike fit, Mark Gerlando brings a unique blend of experience, expertise, and empathy to the process. With over a decade of dedicated study in anatomy and movement, plus certifications from the Serotta International Institute of Cycling and the Gray Institute in Applied Functional Science, Mark’s approach is rooted in science and precision.

But what sets Mark apart is his personal journey. As an Ironman finisher and marathoner who has overcome multiple surgeries, he understands the importance of injury prevention and comfort firsthand. He knows what it’s like to push limits—and how much a proper fit can transform your ride.

Since founding Ride Science in 2012, Mark has helped countless cyclists, from beginners to seasoned pros, achieve their goals. Whether you're chasing speed, comfort, or injury-free miles, Mark’s personalized approach ensures your bike fits your body, not the other way around.

Step into our independent studio in downtown Traverse City and experience a bike fit that’s all about you—because when your ride feels right, the possibilities are endless.

Book Your Fitting Today

Why Choose Us

Customer-first approach.

Expert fitting backed by biomechanics and technology.

Partnerships with local bike shops for unbiased recommendations.

Testimonials

“I went to Ride Science at the recommendation of some of the fastest local riders. I’ll admit I was less than optimistic that a fit could be worth $275. It was! My wattage improved, my efficiency improved, I’m much more comfortable in aero, and my avg mph improved almost 3mph over 100 miles! I’m finally riding respectable times. Mark’s attention to detail was unbelievable. He didn’t quit until the fit was perfect. He gave tips on how to gain efficiency and wattage. In a sport where we’ll spend ridiculous amounts of money for small increments of improvement, this was without doubt, the best money I’ve invested into the sport since buying my bike! Can’t recommend this guy highly enough. If you’re considering getting a fit, use Mark at ride science. He’s brilliant, he busts his tail making sure your fit is perfect and you will improve as a rider no matter your skill level.”

— Jake F. — 5 star

“Not only did Mark instantly recognize problems with my fit, he also worked through the details of stem length changes for different type of riding conditions from technical St to open courses and sprints to long distance mtb races. It’s not all measurements with Mark it’s measurements in combination with feel and goals plus training technique suggestions to improve power and efficiency. I started the summer with knee pain after a hip surgery and only being able to go 3 hours without basically being unable to pedal with one leg, and I ended the summer completing Leadville and Marjis Gesick. Thank you Mark for your continuous follow ups to ensure I was on the right track and feeling good!”

— Megan D. — 5 star

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Why Choose Us?

FREE Parking: Convenient parking between Max’s and Ride Science.
Expert Craftsmanship: Decades of experience with cutting-edge fitting technology.
Tailored to You: Every service is designed with your goals, preferences, and riding style in mind.
Satisfaction Guaranteed: Positive outcomes or your money back—your success is our priority.

Start your journey to a better ride today! 🚴‍♂️

FAQ: BIKE FITTING 101

Your Questions Answered

Do I need special cycling shoes?

Yes! Cycling shoes are designed to transfer power efficiently and keep you comfortable during long rides. We help you choose the perfect pair for your needs

Why is saddle fit important?

Your saddle supports your weight and determines your riding position. The wrong saddle can lead to discomfort, numbness, and inefficiency. We’ll ensure you find the right one.

What are custom insoles, and why do I need them?

Custom insoles improve foot alignment, reduce pain, and increase power transfer. They’re essential for any cyclist looking to ride efficiently and comfortably.

Why is a proper bike fit important?

A proper bike fit reduces discomfort, prevents injuries, and helps you ride faster and further with less effort.

What makes Ride Science different?

We combine cutting-edge technology with a personalized approach to ensure every adjustment is based on your body, not guesses or theories.

How often should I update my bike fit?

Since your body changes over time, we recommend reassessing your fit every two years—or more often if you’ve experienced significant changes in flexibility, fitness, or injuries.